Profitable Meat Pricing
Pricing your products can be confusing and intimidating.Ā
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Wednesday,Ā OctoberĀ 7: 12:00 PM-1:00 PM CST
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Sign up Now!Pricing your products can be confusing and intimidating. Matt LeRoux (Cornell) created the Meat Price Calculator to make it easier. In this session heāll share a practical approach to pricing meat profitably including a demonstration of the tool. In addition, heāll cover the new Bundle Builder tool which allows you to create and price bundles of mixed cuts.
Learning Outcomes:Ā Ā
- Understand the costs of your marketing channels.
- How to vary pricing across channels including whole carcass, retail and wholesale cuts. Ā
- Design bundles that balance carcass utilization and move slower cuts. Ā
- Use pricing tools to test scenarios before committing.
Target Audience
Direct-to-consumer meat producers who want to price with confidence; producers struggling with profitability or slow-moving cuts.
Presenters
Matt LeRoux, Cornell University
Future Webinars
In the next webinar, Setting Up for Marketing Success, the marketing foundation every meat business needs: a website that works, SEO that gets you found, copy that sells, and conversion tweaks that turn visitors into buyers.
